NCTA — The Internet & Television Association

Industry Data

Economic
Impact
300+
Cable employees
in every congressional district
Source: Bortz Media

The internet and television industry has long supported and been responsible for the innovation, creativity, and expansion we’ve seen in the media and entertainment space in recent years, one which millions of consumers benefit from every day. But along with this, it’s also played a huge role in providing the economic vitality we’ve seen sprout across the country.

Price Per Megabit Shrinks
The price per Mbps of cable broadband service has declined by 98% over the last twenty years.
The price per Mbps has declined from an average of $28.13 in 2000 to $0.64 in 2020
Source: NCTA Analysis
The price per megabit per second of cable broadband service has declined by 98% over the last twenty years, declining from an average of $28.13 in 2000 to $0.64 in 2020.
Investment In Infrastructure
$310B
Dollars Invested
in infrastructure & networks
over the last 20 years
Source: S&P Global Intelligence
Broadband is the most important infrastructure powering American opportunity
Investment in Programming
$430B
Dollars Invested
in award-winning
TV shows since 1997
Source: SNL Kagan
some of the highest-quality programming ever is now being produced
Jobs accounted for by cable
2.9M
Direct &
Indirect Jobs
in all areas of the country
Source: Bortz Media
At least 300 people employed in every congressional district
Cable's Customer Base
Cable's Customer Base
number of customers subscribing to
broadband, television, and phone services
Source: S&P Global Market Intelligence-Kagan, December 2022
Tens of millions of Americans use the cable industry's vital services
Cable High-Speed Internet
85%
U.S. Households
have cable high-speed internet available
Source: Bortz Media
High-speed internet is available in rural and urban areas
Broadband Adoption
88%
U.S. Households
have broadband
internet access at home
Source: NCTA Analysis
Every year, more families are discovering the importance of an Internet connection at home
Gigabit Internet
Speed
88%+
Of U.S. Homes
have access to
gigabit internet speeds
Source: FCC data
Gigabit internet has never been more available
High-Speed Internet
98%
Decrease in Price
Per Megabit
as internet use and
speeds have soared
Source: NCTA Research
Over the past two decades price per megabit has gone from $28.13 to $.64
Top 10 Video Subscription Services
Top 10 Video Subscription Services
Competition in the video marketplace is alive and well
Source: Q2 2023- S&P Global Intelligence, Company filings. Netflix includes U.S. and Canada. Disney+ and Amazon estimated.
There is significant competition in the TV marketplace
Energy Efficiency Savings
78M
metric tons
of CO2 saved since 2012 from energy efficient video equipment
Source: D+R International
energy efficient devices also tend to suffer fewer service problems
Energy Efficiency Savings
$3B
dollars saved
by consumers on energy bills in 2022 via energy efficient video equipment
Source: D+R International
remarkable savings for cable customers
Viewing Value by the Hour
$.30
For each hour
of cable video service
Source: NCTA Analysis
Cable video service costs 30-35¢ an hour on average and offers a low cost-per-hour form of entertainment
Local Impacts
$3.5B+
regulatory & franchise fees
contributed to state & local governments
Source: Bortz Media
The industry contributes to local governments through franchising & regulatory fees
Closing the Digital Divide
130k
subsidized computers for low-income households
Source: Comcast Internet Essentials Progress Report 2021
lowering the cost of computer equipment is essential to help close the digital divide
Closing the Digital Divide
14M+
Consumers connected via low-cost broadband programs in last 10 years
Source: NCTA Analysis
Cable's low-cost programs provide millions with internet service