Celebrating Pride Month: How the Cable Industry is Supporting LGBTQ+ Communities

Pride parade

As Pride Month unfolds, the conversation around LGBTQ+ equality and representation takes center stage. From vibrant Pride parades to insightful discussions and employee-led activities, the cable industry continues to embrace diversity and inclusion in meaningful ways.

Learn about some of the initiatives NCTA members have instituted to recognize the importance of the month.

Comcast NBCUniversal has Xfinity’s LGBTQ+ Film & TV destination with new features and content collections under the theme “Universal Truths Don’t Change. Love Unites.” To this end, Comcast’s “Newsmakers” series will feature interviews with LGBTQ+ leaders and advocates, discussing topics such as allyship, representation in media, and intersectionality​.

Comcast is also supporting the LGBTQ+ community by partnering with organizations through its Project UP, such as LGBT Tech, Ruth Ellis Center, Transhealth, and The Center on Colfax. These partnerships aim to increase access to digital career resources, healthcare services, and workplace training. The company will host its second national Pride Summit, focusing on conversations around allyship and authenticity.

This year, Fair360 recognized Comcast NBCUniversal as #1 on its Top Companies for LGBTQ+ Employees. NBCUniversal also celebrated four wins at the 35th annual GLAAD Media Awards across its portfolio.

Cox has consistently been named a leader in LGBTQ+ workplace inclusion by the Human Rights Campaign and recently ranked 10th in Fair360’s Top 50 Companies list for diversity and inclusion.

One of the ways Cox invests in its LGBTQ+ employee community is through the employee resource group, Cox Pride, which hosts events, provides resources and benefits, and much more to LGBTQ+ employees.

Paramount Global is celebrating Pride Month with its "Mountain of Pride" collection, featuring a diverse array of content spotlighting LGBTQ+ performers, creators, and storylines. The collection includes iconic movies and series such as "RuPaul's Drag Race," "Kinky Boots," "The L Word," and "Everything Everywhere All At Once." Additionally, new releases like the pansexual dating series "Love ALLways" will premiere.

Paramount+ is also shining a light on the “Queer to Stay: An LGBTQ+ Business Preservation Initiative presented by the Human Rights Campaign, Showtime, and Paramount+. Now in its fifth year, the program supports and champions LGBTQ+ small businesses.

Spectrum is marking Pride Month throughout June with a special on-demand collection of movies and TV shows that celebrate the LGBTQ+ community. Spectrum TV customers can access a variety of titles under the Pride Month category in the on-demand portal, including films like "Boys Don’t Cry," "Carol," "Moonlight," and "Call Me By Your Name." Scripted and reality series featured include "I Am Jazz," "Family Karma," "Interview With A Vampire," and the award-winning sitcom "Schitt’s Creek."

Warner Bros. Discovery unveiled Max’s programming lineup for LGBTQ+ Pride Month, which includes updating its LGBTQ+ Voices page with curated collections like “Presenting with Pride,” “Pride in Every Story,” “Beyond the Binary,” and “Queer Film Club,” alongside custom artwork and more. Max’s year-round LGBTQ+ community platform, “Human by Orientation,” will host a “House of Drag” viewing party on the premiere night of “House of the Dragon” Season 2.

Max is also partnering with NewFest during its annual Pride Festival, organizing virtual and in-person community screenings of LGBTQ+ films, culminating in an outdoor screening of the HBO Original concert special “Gaga Chromatica Ball.”