Disney's 'American Born Chinese' Puts a New Spin on the Immigrant Child Experience
Asian American and Pacific Islander Heritage Month is about recognizing the culture, heritage, and contributions of this rich demographic, and cable TV networks are continuing to do their part to celebrate diversity through storytelling and to increase representation on screen. One upcoming show that is already making headlines and that seeks to honor, elevate, and shine a light on this traditionally underrepresented group of people is Disney's "American Born Chinese." Bringing a Unique Story to the Screen Based on the graphic novel by Gene Luen Yang (who also works on the show), the coming-of
Cable TV Networks Prioritize Environmental Sustainability
Cable TV networks strive to bring positive environmental change every day not only through the influential content they produce, but through their business practices and strategies to lower greenhouse gas emissions, invest in clean energy, and to serve as models for other industries and businesses in conserving the planet. In recognition of Earth Day this Saturday, here are a few sustainability efforts underway at cable TV networks to create more environmentally friendly workplaces and communities. Green Practices On Set Behind the scenes, crews are supporting sustainable TV production through
TV Stats: Audiences Warm to Springtime TV Events
As spring rolls in, a slew of eagerly awaited TV shows and sports tournaments have drawn big audiences, set records, and are getting viewers ready for what are shaping up to be epic TV seasons. Here are a few examples of what people have been enjoying on screens this April.
Warner Bros. Studio Celebrates 100 Years
Warner Bros. Discovery is counting down to the 100th birthday of the Warner Bros. studio in April, and the anniversary tributes are already underway with the company's global year-long campaign, "Celebrating Every Story." "The name Warner Bros. is synonymous with entertainment and we are honored to be celebrating this iconic studio's centennial and the rich heritage that stretches back to the four brothers who founded it in 1923," said Warner Bros. Discovery CEO David Zaslav (referring to Albert, Sam, Harry, and Jack Warner). A Legacy of Storytelling The studio's vast library, one of the most
Warner Bros. Discovery Offers a Fan-First Approach for March Madness Live
March Madness Live is back and bigger than ever, with the first round of the tournament starting tomorrow. This year, Warner Bros. Discovery, in partnership with the NCAA and CBS Sports, has expanded the live streaming and second screen options for the NCAA Division I Men's Basketball Championship as it prepares to cover all 67 games of the tournament. ? A Ratings Powerhouse ? "We are the #1 destination to catch not only everything live, but premium on-demand content, and we reach over 50% of the total digital sports audience each year," said Warner Bros. Discovery Vice President of Digital
Celebrating Female Empowerment on TV
International Women's Day is a time to honor and recognize the achievements of women as America continues to strive for gender parity and equality. Fortunately, cable TV networks continue their efforts to increase representation of women, on screen and in the writers' room, and to cast women and girls in strong, meaningful, and leading roles that send a powerful message to audiences watching. As cable programming aims to move the needle on this important issue, here are a handful of examples of how networks are shining a spotlight on women in unique ways, reversing harmful gender stereotypes
Lifetime's 'Black Girl Missing' Hopes to Raise Awareness and Mobilize Change
Lifetime's latest movie, "Black Girl Missing," aims to not only shed light on the lack of media coverage and law enforcement resources for when Black women and girls go missing, but to also mobilize communities to action. The story in "Black Girl Missing," which stars Garcelle Beauvais as the mother in the film, was inspired by real life stories of missing people of color, and the struggles these families endure due to racial discrimination inherent in many parts of society. In a Lifetime press panel, Beauvais spelled out what she hopes the potential impact of the movie turns out to be: "For
C-SPAN's Shining Moment Renews Interest in More Coverage
For over 40 years, C-SPAN has brought government into American living rooms. From broadcasting committee hearings to interviewing elected officials, C-SPAN offers a wide range of resources for voters to become more engaged with government, free of bias or commentary. No government or taxpayer dollars support C-SPAN, as it is fully funded by cable and satellite providers. Currently, C-SPAN’s live feeds of the House and Senate floors have strict rules limiting how the network, or any media, is allowed to broadcast from the chambers. Except for certain specific activities, footage of the House
Animal Planet's Puppy Bowl Places Rescue Pups in FURever Homes
While the Super Bowl will no doubt be the highlight of this weekend for many Americans, there is one event that it can not contend with in the cuteness category: Animal Planet's Puppy Bowl! For the past 19 years, Animal Planet has hosted the national call-to-adoption event by setting up the stars of the show on a puppy-sized football stadium and field, and splitting them into two teams—Team Ruff, in orange, versus Team Fluff, in blue—to the delight of millions of viewers as they mimic an American football game. And this year Warner Bros. Discovery will be expanding its broadcast by
Cable TV Celebrates Black History Month Every Day of the Year
Black History Month has always been a time when America comes together to place Black history, heritage, and culture center stage, and cable TV networks are demonstrating that the Black community needs to be celebrated not just this month, but year-round. From producing shows that lift Black voices and that focus on the Black experience, to launching initiatives that strive to break down barriers for Black talent on and off the screen, the cable industry has long made a commitment to advancing racial equality and social justice through its large reach and influence. Below are just a handful of