Americans Still Prefer Their TV Sets to Phones

We live in a time where you can catch up on American Gods on the bus or take your binge of American Horror Story with you to check the mailbox. But even with small screens always a reach away, it turns out Americans still prefer to watch on a television set. According to new data from Nielsen, 92 percent of viewing time in Q4 2016 happened on a good old fashioned television set. It makes sense that when given the choice, people choose to watch on a larger screen, particularly as programming continues to become more cinematic. Mobile viewing is just that–mobile. Why watch the game on your phone
The State of Virtual Reality In 2017

In the latest installment of our State of the Industry series, we explore the rise of virtual reality and its predicted growth worldwide as a medium that will touch many aspects of our lives in the next several years, particularly in the media and entertainment landscape. Similar to the advancements we’ve seen in internet speeds, premium television, TV Everywhere and online gaming, VR has progressed immeasurably in the past decade. In addition to the gaming space, where VR makes it biggest impact, VR is making strides in television as audiences are introduced to new apps and hardware that make
After Decades of Dreaming, is it Finally Virtual Reality's Time?

NCTA announced last month that on April 27th, we were going to host a half-day event called The Near Future. In that announcement, we shared a few details on how The Near Future was going to revolve around up-and-coming technologies and how they will soon change the way we live, work, learn, and play. One piece of technology that will surely play a big part in our conversation is virtual reality and how the latest in immersive storytelling is already transforming entertainment and the way we connect. Virtual reality has long been a part of future technology lore. The very idea of fully
Turner Dives into VR Madness

March Madness comes to a fevered end this coming Monday, and while many of us will watch the Final Four duke it out this weekend from our couches or from our small screen devices while on-the-go, others will experience the matches courtside, without actually having to make the trip out to Phoenix. That's because NCAA and Turner now offer a compelling virtual reality (VR) experience for the Sweet 16 through the championship game, giving fans the option of buying either a "gold" or "silver" ticket for the tournament, each of which offers different VR experiences. Mark Johnson, SVP of Turner
The State of Online Gaming in 2017

Earlier this year, we took a look at the state of America's internet connectivity and speeds, premium television, and TV Everywhere to measure progress in our communications and entertainment marketplaces. This week, in the latest status check of our series, we examine the state of online gaming and its steady surge in popularity in U.S. households. Faster internet speeds and improved latency are definitely contributing to a better overall home gaming experience. A look at some recent web traffic statistics demonstrate not only that more people are taking up gaming as part of their online
March Madness on the Go

March Madness is upon us, and now that brackets have been filled out, tip-off of the first round of the tournament is just about here. Luckily, most fans won't have to miss out on those often unpredictable matches, even the ones taking place during the work day. Live streaming the games and following your tournament pick has never been easier. While CBS is broadcasting 24 of the 67 games, Turner's TBS, TNT and TruTV will air the other 43 games, including on the network's individual online apps for those with a subscription. But this time, tournament fans will get a chance to access the games
How TV Creators are Celebrating Women’s History Month

The start of March marks the beginning of Women's History Month, and television creators are proudly showcasing specials, shows, segments and content that not only spotlight women's achievements, but that also spur discussions on advancing gender equality. As the month unravels, we'll check back again to highlight unique projects that pay tribute to women, and to gather insights on gender diversity in the internet and television workforce. But first, check out the following initiatives that our member companies have launched to get the celebration started: Smithsonian Channel will premiere two
What Will Internet Video Usage be In 2020?

We've written quite a bit about how the internet will continue to expand immensely over the next several years. New and improved platforms for virtual reality, augmented reality, 4K TV and gaming are all in the works. So it's no surprise then that internet video will dominate digital spaces and become the primary medium that serves our entertainment, business, communication and personal needs. As we enter this new era, Cisco's Visual Networking Index 2015-2020 data gives us a closer look at a few of the key predictions that speak to how big of a role video will play in our internet usage. And
Hollywood Creative Forum: Inspiring and Promoting Diversity in Film and Television

The 8th annual Hollywood Creative Forum, hosted by the Walter Kaitz Foundation, kicked off yesterday in Beverly Hills as leading content creators of color in the film and television business congregated to hear about the latest on diversity and inclusion in the industry and to share expertise on how to get ahead in the programming world. The speakers, moderators and panelists throughout the two-day event, who spoke about topics ranging from storytelling techniques, the viewing patterns of African-American millennials, family and children’s entertainment, to the making of a television show
Hollywood Creative Forum Springboards Diverse Talent into the Business

The Hollywood Creative Forum (HCF) is just around the corner, and veterans of the film and television industry are getting ready to descend on Beverly Hills on February 21-22. Hosted by the Walter Kaitz Foundation, the two-day packed event full of luncheons, panels, meet-and-greets and one-on-ones is dedicated to fostering diversity and business intelligence within the industry, and has become a staple in the media and entertainment world for people of color since its start eight years ago. As we await this year’s HCF, we took some time to speak with past attendees about the influence the