Hallmark's New Mahogany Movies Prioritize Diverse Storytelling
Hallmark Media's Mahogany brand debuted its first holiday movie last weekend, "The Holiday Stocking," and more movies under the network's new and inclusive programming brand will follow in 2023. "The Holiday Stocking" is also part of "Countdown to Christmas," the network's expansive and famed rollout of holiday movies. As family and friends gather around screens to enjoy holiday movie-watching parties and traditions over the next few weeks, Hallmark Media has continued to step up its initiatives to elevate diverse voices and perspectives on screen and behind the scenes. A New Programming Line
Broadband Stats: Going Green, Saving Money
While energy costs have increased in recent years, the wattage required for equipment that powers home TV and broadband services has been cut dramatically. Through two separate voluntary agreements between cable providers and consumer electronics manufacturers, the energy efficiency of set-top boxes and home internet equipment like routers and modems has been increased significantly and consumers are seeing reductions in both greenhouse gas emissions and energy costs since the programs began nine years ago.
Broadband Helps Feeding South Dakota Reach More Families
There is no better time than the week of Thanksgiving to spotlight how one Midwest nonprofit is working hard to help ensure families in their region have access to food that so many others take for granted. Today’s Hero: Feeding South Dakota is a Sioux Falls-based organization whose mission is to end the hunger crisis in their state. By utilizing Midco’s broadband service, Feeding South Dakota connects those in need to mobile food centers that operate across the state, with each family receiving approximately 75 pounds of fresh and frozen produce, dairy, meat, breads and other nonperishable
Spotlighting Charter's Commitment to America's Veterans
Veterans Day is a special time to pay tribute to the brave men and women in uniform who have served the United States. The cable industry recognizes the importance of helping veterans transition into the workforce and civilian life, and the tremendous talent, skills, and life experiences that they have to contribute. This is why cable providers and programmers work year-round to support veterans and their families through various recruitment, professional development, and transition programs. Charter is a leading example of a cable provider that continually dedicates efforts and resources
Broadband Stats: Remote Work is Green
With many Americans now working remotely either part or full time, the benefits of this shift are yielding big benefits for both workers and the environment. Recent Census Bureau and Environmental Protection Agency data shows the substantial impact that the growth of telecommuting has had on greenhouse gas emissions (GHG), thanks to fast and reliable broadband networks.
Cable TV's Efforts to Produce Authentic Native American Stories
With Native American Heritage Month getting started, it's important to not only celebrate Native American culture and history, but to embrace entertainment and programming that continually speak to diversity and inclusion. Why It's Important: As NCTA President & CEO Michael Powell said at the Kaitz Dinner last month, "For too long, we have left Black and Brown people out of our stories, out of our history, or worse, portrayed them as lesser human beings. It is a tragedy we are all working to address as we work towards diversity and inclusion." He added, "We must continue the hard work of
Connecting America's Students
The fall semester for schools across the country is at its peak, and this year, unlike the last couple, looks a lot like pre-pandemic times. But in many ways, student learning has completely transformed over the past 2.5 years, with online learning becoming an important component in education. Why It Matters: With more students now connected to the internet at home, high-speed broadband is powering online instruction and virtual experiences that were far less prevalent prior to COVID. How It Happened: This is thanks to the strong partnerships forged between cable providers and school districts
Energy Efficient Equipment Saving Consumers Billions Annually
Industry-wide green initiatives are bringing tremendous savings in annual energy costs, cutting down on CO2 emissions, and exceeding energy efficiency goals, according to new independent audits that examined two voluntary energy efficiency agreements that are led by NCTA, the Consumer Technology Association (CTA), and CableLabs. Set-Top Boxes Are More Energy Efficient Every Year The voluntary agreement between the pay-TV industry and energy efficiency advocates to reduce the energy required to power set-top boxes has accomplished impressive results: $2.5 billion in annual energy cost savings
Cartoon Network Stands Up Against Bullying
Cable TV networks have long used their large reach and influence to move the needle on important issues, and Cartoon Network's commitment to spreading awareness about bullying issues is an example of how powerful storytelling can make a difference for young viewers. In honor of National Bullying Prevention Month this October, Cartoon Network has unveiled a new PSA, "Redraw Your World Without Bullying," which demonstrates how to help someone who is experiencing identity-based bullying because of their race, religion, disability, immigration status, sexual orientation, gender identity, or
NCTA's Michael Powell on Diversity and Inclusion: 'Stories Really Do Matter'
The Walter Kaitz Foundation's annual fundraising event resumed in person on Wednesday in New York City as industry leaders came together and raised over $1.1 million in funds for diversity initiatives and programs. The Kaitz Dinner, which always takes place during Diversity Week, has held an important role in the industry for nearly four decades. It is a time when key players across the internet and television landscape come together to raise these critical funds, and to celebrate and further inspire efforts that advance diversity and inclusion in the workplace. During the dinner, NCTA