Topic: Industry Trends & Impact

Comcast's Partnerships in Tacoma Are Advancing Digital Equity

As the U.S. continues the important task of connecting more Americans to high-speed broadband this year, the past few years have demonstrated that public-private partnerships are a critical and successful tactic for closing the digital divide. A model that communities can emulate started in Tacoma, Washington, where Comcast has long partnered with the City of Tacoma, the Tacoma-Pierce Chamber, and local, nonprofit organizations including the Boys & Girls Clubs of South Puget Sound. The company’s latest investment in the region came last fall, when Comcast announced $300,000 in awards to

TV Networks Honor Martin Luther King, Jr.

As America prepares to celebrate and honor the life of Martin Luther King Jr., cable TV networks have a host of special content and programming at the ready for audiences to learn more about the civil rights leader and the watershed events that he inspired following his fight for racial and social justice equality. Check out a handful of the initiatives and movies that touch on the significance of the upcoming holiday: Noticias Telemundo, along with MSNBC, will host town halls in New Orleans focused on advancing racial equity on January 17 for the 7th annual 'National Day of Racial Healing.'

Hallmark's New Mahogany Movies Prioritize Diverse Storytelling

Hallmark Media's Mahogany brand debuted its first holiday movie last weekend, "The Holiday Stocking," and more movies under the network's new and inclusive programming brand will follow in 2023. "The Holiday Stocking" is also part of "Countdown to Christmas," the network's expansive and famed rollout of holiday movies. As family and friends gather around screens to enjoy holiday movie-watching parties and traditions over the next few weeks, Hallmark Media has continued to step up its initiatives to elevate diverse voices and perspectives on screen and behind the scenes. A New Programming Line

Broadband Stats: Going Green, Saving Money

While energy costs have increased in recent years, the wattage required for equipment that powers home TV and broadband services has been cut dramatically. Through two separate voluntary agreements between cable providers and consumer electronics manufacturers, the energy efficiency of set-top boxes and home internet equipment like routers and modems has been increased significantly and consumers are seeing reductions in both greenhouse gas emissions and energy costs since the programs began nine years ago.

Broadband Helps Feeding South Dakota Reach More Families

There is no better time than the week of Thanksgiving to spotlight how one Midwest nonprofit is working hard to help ensure families in their region have access to food that so many others take for granted. Today’s Hero: Feeding South Dakota is a Sioux Falls-based organization whose mission is to end the hunger crisis in their state. By utilizing Midco’s broadband service, Feeding South Dakota connects those in need to mobile food centers that operate across the state, with each family receiving approximately 75 pounds of fresh and frozen produce, dairy, meat, breads and other nonperishable

Spotlighting Charter's Commitment to America's Veterans

Veterans Day is a special time to pay tribute to the brave men and women in uniform who have served the United States. The cable industry recognizes the importance of helping veterans transition into the workforce and civilian life, and the tremendous talent, skills, and life experiences that they have to contribute. This is why cable providers and programmers work year-round to support veterans and their families through various recruitment, professional development, and transition programs. Charter is a leading example of a cable provider that continually dedicates efforts and resources

Broadband Stats: Remote Work is Green

With many Americans now working remotely either part or full time, the benefits of this shift are yielding big benefits for both workers and the environment. Recent Census Bureau and Environmental Protection Agency data shows the substantial impact that the growth of telecommuting has had on greenhouse gas emissions (GHG), thanks to fast and reliable broadband networks.

Cable TV's Efforts to Produce Authentic Native American Stories

With Native American Heritage Month getting started, it's important to not only celebrate Native American culture and history, but to embrace entertainment and programming that continually speak to diversity and inclusion. Why It's Important: As NCTA President & CEO Michael Powell said at the Kaitz Dinner last month, "For too long, we have left Black and Brown people out of our stories, out of our history, or worse, portrayed them as lesser human beings. It is a tragedy we are all working to address as we work towards diversity and inclusion." He added, "We must continue the hard work of

Connecting America's Students

The fall semester for schools across the country is at its peak, and this year, unlike the last couple, looks a lot like pre-pandemic times. But in many ways, student learning has completely transformed over the past 2.5 years, with online learning becoming an important component in education. Why It Matters: With more students now connected to the internet at home, high-speed broadband is powering online instruction and virtual experiences that were far less prevalent prior to COVID. How It Happened: This is thanks to the strong partnerships forged between cable providers and school districts