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Is Virtual Reality Here to Stay?

Earlier this month, the New York Times released its first Virtual Reality Sunday subscription. Readers received Google cardboard virtual reality viewers in the Sunday edition and used them to immerse themselves into the NYTVR app, which hosts short non-fiction films that tell important stories. And early next quarter, Oculus Rift is set to release the first consumer version of its
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Apps are Already Revolutionizing TV

Not so long ago, if I wanted to watch my favorite TV show (it was Battlestar Galactica, for the record) I had to make sure I was home in time to catch it live on SyFy. And if I missed it, I had to cross my fingers that there would be a re-run before the next episode began. For a
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Cable Honors Military Veterans Year-Round

Today and year-round, thanks to a variety of initiatives launched by operators and programmers, the cable industry joins the rest of the country in showing military veterans how much we value the sacrifices they have made. Through leveraging the influence, reach, and numerous resources within our industry, there are a myriad of efforts that support these individuals who have given
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Why Apps, not New Tech Mandates, Will Make for a Better TV Experience

Apple CEO Tim Cook said at the launch of the all-new app-based Apple TV, “The future of TV is apps.” We couldn’t agree more. To date, 56 million pay-TV provider apps have been downloaded onto iOS and Android devices alone, and there are an estimated 460 million IP enabled devices currently in the marketplace that support pay-TV apps. Silicon Valley
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For Kids and Media Use, How Much is Too Much?

Kids today are often more digitally connected than their parents. We see teenagers taking selfies and immediately posting to their social media accounts, or middle school students using a language app on their phones for Spanish class. But how much media time are kids logging these days, and are they making smart choices with their connectivity time? Common Sense Media
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Live Television Still Reigns Supreme

Remember when the DVR first became a thing? We watched TV with a new sense of wonder, pausing shows whenever we’d get up for a snack, and zapping through those annoying commercials. Then came apps. With the help of Wi-Fi and just one finger tap, TV content now streams directly to our phones and tablets. That latest Fargo episode will
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INTX Spring Technical Forum Call for Papers is Open!

It isn’t really INTX season until the Spring Technical Forum call for papers begins. The Spring Technical Forum at INTX is the annual high-profile technology event presented by NCTA, CableLabs, and SCTE. It connects industry CTOs, developers, and scientists with leading industry technology ideas. It’s a scientific journal that serves as the industry’s record of breakthrough advances in technology and
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What Apps Mean for Your Television Experience

Where’s the remote? What’s on TV tonight? Is it my turn to pick what we watch? It’s such a nice night – why can’t I watch the game out on the porch? These were the questions we’d been asking each other for decades. And then seemingly overnight we all stopped. Why? Because the remote is now your smartphone. And because
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Valuing the Voices of Experts

Change is easier, and often more effective, when it’s done with you rather than to you. Many times in the past, education reform has come from the top down, without teachers having a voice. We’ll never get “future ready” schools without the active involvement of educators in all aspects of the process. At Cable Impacts Foundation, when we embarked on
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Wait, What? People Still Like Watching TV the Traditional Way?

Want a Halloween scare? Get this: In a time when you can watch your favorite scary movies on pretty much any device with a screen, a recent report shows that–gasp–people still tune into TV the old-fashioned way. Ok, so maybe this isn’t as much a spook as it is a surprise for some people, but come to think of it,
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