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Dispelling Broadband Pricing Myths with Professor Daniel Lyons!


December 21, 2012

Here at NCTA, we’ve been spending a lot of time lately discussing usage based pricing, or UBP. There’s a fair amount of confusion out there as to what UBP really is, how it would affect broadband service, and what it would do to the average American’s household budget. After hosting the first NCTA Connects event, a lot of those questions were answered. The video below highlights some of what we learned.

UPDATE: Professor Lyons’ just-published article in The Technology Liberation Front on usage based pricing.