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How Rural Broadband Can Help Agriculture Into the Future

The COVID-19 pandemic drove many to rely on America’s broadband networks like never before. Despite being a sudden shift, the story is a successful one. While European networks had to work with video streamers to reduce the file quality in order to facilitate the sudden shift in network usage, American broadband networks never experienced those issues. In fact, they adapted
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NBCUniversal Is Set to Produce the 'Most Meaningful Olympic Games of our Lifetime'

The Tokyo Olympics officially kick off tomorrow with the opening ceremonies, and NBCUniversal is more than ready to pull off the first major global media event since the beginning of the COVID-19 pandemic. (In fact, the network has already been covering the start of the Olympic Games in softball and soccer for the past few days.) Despite the lack of
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New Study Examines Internet Traffic Patterns and Bandwidth Requirements

As America climbs out of the COVID-19 pandemic, cable's broadband networks continue to prove their ability to handle unprecedented spikes in internet traffic—from the state lockdowns of last spring when more people than ever before connected online, to the present day as businesses and schools begin to experiment with new hybrid working models. But no matter what the “new normal”
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TV Stats: Excellence On Screen

The last decade for TV has been nothing short of a revolution. New technologies and new distribution methods have changed how audiences consume their entertainment and have resulted in an explosion of new shows. In fact, 493 original scripted shows premiered in 2020, according to FX Networks. More competition for eyeballs means networks are eager to tell powerful stories and
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Take a TV Dive with a Shark

It's that time of year when sharks rule not just the waters, but America's TV screens. Sharks have always been a fan favorite, and two cable TV networks are combining science and research with nonstop thrills and entertainment to teach audiences about these fascinating sea creatures. National Geographic kicked off its ninth annual SHARKFEST programming special earlier this week, which
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Statement of NCTA – The Internet & Television Association Regarding the White House Fact Sheet on the Executive Order Promoting Competition in the American Economy

“We are disappointed that the Executive Order rehashes misleading claims about the broadband marketplace, including the tired and disproven assertion that ISPs would block or throttle consumers from accessing the internet content of their choice. America’s broadband networks have been the nation’s most resilient and critical infrastructure during the pandemic, keeping our economy moving and enabling our citizens to learn,
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Broadband Stats: America’s Fast Internet Speeds

Over the last year, Americans have moved more of their lives online. Accelerated by the COVID-19 pandemic, many offices are now embracing hybrid work models, and at the same time new advancements in entertainment and gaming like augmented reality and virtuality reality are starting to take off. Despite the surges in internet traffic that these new habits and technologies are
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Why Cable ISPs are Invaluable to Advancing Telehealth Services in the Home

While the concept of telehealth had long been around prior to March 2020, the COVID-19 pandemic was undoubtedly a catalyst for the widespread adoption of the practice. In fact, adoption for this form of healthcare delivery among Medicare recipients jumped by 10,000% over a six-week period during state lockdown orders, according to a new study. Never before had a broadband
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Five Ways 10G Will Transform Today's Technologies and Applications

Cable internet service providers have invested billions of dollars into continually upgrading their networks, and over the past couple of decades that has translated into increased speeds and access for millions of people in the United States. In fact, over 80% of cable customers have access to gigabit speeds. And since the cable industry’s announcement in 2019 about the 10G
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Measuring the Monthly Value of a Broadband Connection

More than ever before, the past year has shown that a broadband connection is invaluable for Americans to continue working, learning, and socializing. And connectivity demands will only continue to increase as technologies advance and more services move online, making an internet connection a "must have" in the home. Fortunately, the cost of a monthly internet subscription only takes up
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