NEW CIC WEBSITE OFFERS EASY ACCESS TO MEMBERS' RICH EDUCATION CONTENT FOR TEACHERS, MEDIA SPECIALISTS, PARENTS, CAREGIVERS

INNOVATIVE TECHNOLOGY, EDUCATIONALLY SOUND MATERIALS WILL ENLIVEN, ENHANCE TEACHING AND LEARNING

-- NEW TOOLS WORK THE WAY THE MIND WORKS --

Alexandria, VA
– Video voyages, earthquake simulations, and all the elements to create original multimedia lesson plans are part of an amplified, revitalized website launched today by Cable in the Classroom (CIC) at www.ciconline.org. The online resources include tools and content teachers, parents, and others can use to engage children in learning, to enrich the professional lives of teachers, and to reinforce learning at home.

“The new site provides our local cable company members with an important tool for informing their school communities, parents and other caregivers about the tremendous resources they bring to their communities,” said Peggy O’Brien, Ph.D., executive director of CIC. “It was created to help educators, and others interested in teaching and learning, experience the educational power of our network members’ video and online content and cable’s broadband technology.”

Visitors to the website can click once to find a schedule of video resources, many of which are copyright cleared and commercial-free, theirs to tape and use. They can click again for online resources including connecting to “Make a Quake,” where they can simulate seismic tremors and design a building that can withstand the impact. They can click to standards by subject, then link to projects and lessons that fulfill those requirements.

Part of CIC’s rededication to forging stronger links between education and technology to promote teaching and learning, the new site responds to what teachers and families have said they need: a place where they can visit again and again to create compelling lessons; an array of programming and online materials that are educationally sound; connections to educators’ best ideas; and an easy-to-navigate library of rich content that can be tied to standards.

“This resource will just keep expanding,” said O’Brien. “Over the next few months, look for CLIC, an online workspace where learning communities can exchange ideas and work together on projects. ‘Project Cam’ will make its debut, a video connection to bring kids in far-flung classrooms face-to-face. We’ll also be adding more professional enrichment opportunities, as well as a demonstration of the learning power of cable’s broadband technology.”

CIC represents the cable telecommunications industry’s commitment to education – to improve teaching and learning for children in schools, at home, and in their communities. This is the only industry-wide philanthropic initiative of its kind; since 1989, 8,500 cable companies and 39 cable networks have provided free access to commercial-free, educational cable content and new technologies to 81,000 public and private schools, reaching 78 percent of K-12 students. CIC focuses on five essential elements to ensure quality education in the 21st century: visionary and sensible use of technologies, engagement with rich content, community with other learners, excellent teaching, and the support of parents and other adults.

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