Animal Planet

Cable Network




Animal Planet Media Enterprises (APME), a multi-media business unit of Discovery Communications Inc, connects humans and animals with rich, deep content via multiple platforms and offers animal lovers and pet owners access to a centralized online, television and mobile community for entertainment, information and enrichment. APME consists of the Animal Planet television network, available in over 89 million homes in the US; online assets www.animalplanet.com, the ultimate online destination for all things animal; the 24/7 broadband channel, Animal Planet Beyond; Petfinder.com, the #1 pet-related Web property globally that facilitates pet adoption; PetsIncredible, a major producer and distributor of pet-training videos and includes web service PetVideo.com; and other media platforms including a robust Video-on-Demand (VOD) service; mobile content; and merchandising extensions.

Locations

One Discovery PlaceSilver Spring, Maryland 20910-3354Phone: 240-662-2000Fax: 240-662-1854

Home Page: http://www.animalplanet.com
Subscribers: 90,100,000 [Source: Network]Cable Service Type: National Cable Program ServicesDistribution Area: WorldwideLaunch Date: October 1996Service Hours: 24/daySatellites Used: Satcom C4, Transponder 15"Cable in the Classroom" Programming: YesProgramming Genres: Children & Family, Education/Learning, Lifestyle, OtherService Levels: Basic – Analog or Digital

Cable Programs

AKC/Eukanuba National ChampionshipAnimal PlanetCaught in the MomentFree DiverHorse Power: Road to MaclayJane Goodall's Heroes (working title)Meerkat ManorMs AdventureMutual of Omaha's Wild KingdomPrehistoric ParkTrail MixUp Close and Dangerous

Web Links

Animal Planet Beyond

Executives

John S. Hendricks - Founder & Chairman, Discovery Communications, Inc.David Zaslav - President & Chief Executive Officer, Discovery Communications, Inc.Marjorie Kaplan - President & General ManagerW. Clark Bunting II - President, Discovery StudiosJoe Abruzzese - President, Advertising Sales, Discovery Networks, USBill Goodwyn - Executive Vice President, Affiliate Sales & Marketing, Discovery Networks, USKen Dice - Executive Vice President, Marketing, Discovery Networks, US Executive Vice President, Marketing, Discovery Networks, USSarita Smith - Senior Vice President, Research & Planning, Discovery Networks, U.S.